Detailed Programme By Day
COLOUR DEFINITION:
Orange |
Presentation given in English |
Blue |
Presentation given in French |
Green |
Presentation given in French or English with simultaneous interpretation |
Monday, November 10
07:30-09:00 |
Breakfast |
|
09:00-09:30 |
Opening Session and Tourism Montreal Opening Address |
Maxime Lefebvre, President MPI / Danielle Crête, President Convivium / Alexandre Duplessis, Ville de Laval / Andrée Courteau, Tourism Laval / John C. Dunn, Tourism Montreal |
09:30-10:30 |
PLENARY: Events in the Marketing Mix of a Company |
Marc Morin, Stratégies Marketing Direct |
10:30-11:00 |
Energy Break & Marketplace Visits |
|
11:00-12:00 |
4 CONCURRENT WORKSHOPS |
|
Corporate Planner Track |
The Newest Technology Trends – Applied! |
Bret Evans, CCR Solutions Inc. |
Conference Planner Track |
Event Planning and Protocole |
Louis Dussault, Université de Québec à Montréal |
Special Event Planner Track |
Event Marketing |
Dominique Kennan, Mina Martini Inc. |
Supplier Track |
Network like a Pro! |
Nicolas Bohly |
12:00-13:30 |
Lunch with short presentation on MPI Tools |
Antonio Ducceschi, |
13:30-15:00 |
3 CONCURRENT WORKSHOPS |
|
Corporate Planner Track |
Panel: Sustainable Meetings – Let Experience Talk ! |
Moderator: Melanie McDonald, RSFQ Panelists : Lise Pinsonneault, WEC 2012 Inc. / Jade Guilbert, Hôtel des Seigneurs / Giovanni, Apollo Traiteur / Chantal Camiré, Centre des sciences |
Conference Planner Track |
Panel: |
Moderator: Panelists: |
Special Event Planner Track |
Round Table Discussions: Exchange between Special Event Planners on Hot Topics |
Johanne Leduc |
Supplier Track |
Attend one of above panel discussions |
|
15:00-15:30 |
Energy Break & Marketplace Visits |
|
15:30-16:30 |
PLENARY: The Hottest Marketing Trends – What Can We Learn from Our European Colleagues? (English) |
Richard Rheindorf, CMP
|
16:30-17:30
|
Presentation of Results of Canadian Economic Impact Study of the Convention Industry |
Antonio Ducceschi, CMM MPI Global |
18:00 |
Bus departure for Dine-Around Tour at Centropolis |
|
Tuesday, November 11
07:30-09:00 |
Breakfast |
|
09:00-10:30 |
PLENARY: Protection of Intellectual Property in the Event Industry (French) |
Stéphane Gilker, Fasken Martineau DuMoulin S.E.N.C.R.L., s.r.l. |
10:30-11:00 |
Energy Break & Marketplace Visits |
|
11:00-12:00 |
4 CONCURRENT WORKSHOPS |
|
Corporate Planner Track |
Round-table discussions: Exchange between Colleagues on Tools, Tips and Tricks |
Moderator: Johanne Leduc, AstraZeneca |
Conference Planner Track |
Risk Management 101 for Conference Planners |
Marty Croitoru and Daniel Bélanger, Sécurité Croitoru (English) |
Special Event Planner Track |
Creativity: The Genesis of an Event Concept |
René Lepire, Idées au Cube |
Supplier Track |
The Future: Are You Ready? |
Ken Ingram, The Achievement Centre |
12:00-14:00 |
LUNCH & PLENARY: Interactive marketing to promote events |
Stephane Dumont, President and Claude Riopel, VP Strategic Development, |
14:00-17:00 |
EXCLUSIVE MARKET PLACE VISITS AND NETWORKING |
|
14:00-15:30 |
MPI Hands-on Tools Workshop – Group 1 |
Facilitator : Antonio Ducceschi, MPI Global |
15:30-17:00 |
MPI Hands-on Tools Workshop – Group 2 |
Facilitator : Antonio Ducceschi, MPI Global |
14:00-17:00 |
Students Meet the Experts |
Moderators: Heather Milliken, Snell Medical Communications and Daniel Fortin, Delta Centre-Ville Hotel |
17:00-18:00 |
Networking Cocktail in MarketPlace |
|
18:00-23:00 |
Gala Evening |
|
Wednesday, November 12
08:00-09:00 |
Networking Breakfast |
|
09:00-10:30 |
PLENARY: Building Business Acumen: What The Boss Wants From You |
Michele Wierzgac, Michele and Co. |
10:30-10:45 |
Power Break |
|
10:45-12:15 |
MPI PLATINUM SERIES PRESENTATION: Communicate with Strength: 19 Words that Undermine Your Effectiveness in Sales and Marketing |
Karen Purves, Innovative Impact |
12:15-12:30 |
Official Closing Speech |
Maxime Lefebvre |
